U.S.A. fastest-growing market for Japan’s high-tech toilets.
Toto's Washlets are rapidly gaining popularity in the U.S., especially since the pandemic, as people seek cleaner alternatives to toilet paper.
Listen up! Toto’s Washlet is taking over bathroom habits in the States, and there are two big reasons why. First, Japan has been ahead of the game with high-tech bidet toilets for years. Remember back in 1980 when they debuted this magic? It took almost two decades to hit 10 million sales, but now? They’ve smashed records with over 70 million Washlets sold globally. Sales are booming, especially since the pandemic hit and toilet paper became a rare commodity.
While Japan’s population may be shrinking, the demand is skyrocketing, especially in the U.S., which is now Toto's fastest-growing market. Tourists fell in love with Washlets during visits, and now they’re spreading the gospel back home. People are finding out that the experience is way better than traditional wiping, leading to more sales. With non-bidet toilets still ruling, there’s plenty of potential for more Washlet love worldwide. Let’s see where this journey leads!
Read more__〆(￣ー￣ )
Fascinated by Japan’s culture and history? Learn the language that brings it all to life. Start now at LearnJapanese.com!
