Japan retailers compete to provide low-priced goods due to inflation.
Japanese retailers, facing inflation, are offering low-priced goods by using cheaper materials, like imported rice, to attract cost-conscious consumers.
Yo, listen up! Japanese retailers are in a fierce battle, trying to keep prices low because folks ain't spending like they used to. Inflation is tight on those purse strings, so these stores are scrambling to keep it cheap while dealing with rising costs.
Lawson’s stepping up with their seasonal ehomaki sushi rolls, using Calrose rice from the U.S. to keep prices down. They're selling them for ¥430— that's ¥60 less than their fancy salad rolls that use only Japanese rice. Preorders are flying off the shelves, proving that when you keep it affordable, the people will show up!
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